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示巴女王
過程與成果
為呈現珍貴乳香與示巴女王的高貴,以黑色為品牌主色調,品牌識別由乳香顆粒發想,猶如沙漠的珍珠,由大到小的圓,堆疊出阿拉伯著名的圓頂建築,在層層堆疊中,同時呈現著香氛擴散的具象畫面,金色緞帶配件,帶出品牌的高級精緻感受。
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QUEEN OF SHEBA
Process and results
In order to present the preciousness of frankincense and nobility of Queen of Sheba, SPARKLY uses black as the major color of the brand, and elaborates on the imagination of grains of frankincense for the brand identification, just as the pearl in the desert. Roundness from the smaller size to the bigger one, piles up the most renowned Arabian dome. Under the stacks layer by layer, the concrete image of fragrance expansion is presented at the same time, where the golden ribbon completely brings out the premium sophistication and feelings of the brand.